Monday, 3 January 2011

Double page spread final draft

I noticed some empty space in the second draft and some of the text overlapped making it difficult to read. Also, the layout did not look quite as effective as I would have liked so some of the images and text needed to be shuffled around to give it the final look. I finally added a bit of extra colour with some simple strips sent to the back.

Third draft:

Double page spread third draft

With all the different coloured text boxes the page looked like there was too much going on and was beginning to get confusing. It was hard to read as it had lost its organisation and columns. Therefore, I decided to keep the different colours but get rid of the boxes, reintroducing the columns. Also, I included some bullet points to get a mixture of styles to keep the reader interested. Furthermore, more of the images I had taken were included to prevent the whole page from being text and to break it up a bit more. Finally, I included a banner along the top and bottom to fill some of the empty space.

Second draft:

Double page spread second draft

The double page spread did not look like professional magazine standard because there needed to be more images included and the whole of the guide was made up of bullet points. Therefore, I decided to change the text by putting each line into a separate text box in different colours to make the page stand out and look more interesting to read. Also, I decided to include some small found images to support the text.

Second draft:

Double page spread first draft

I used the layout from the pencil plan and inserted the text into the double page spread. The main image was included in the centre of the double page with the main title covering across the top.

First draft of double page spread:

Sunday, 2 January 2011

Text for double page spread

I have written the text in draft from in a word document for the guide to festival survival. I have written the text including some humour and kept it completely female orientated with the style of a guide to make it more realistic and including my own opinion; coming from a girl. Also, the language is appropriate from my target audience as it is not written aimed at a young girl because it would seem patronising, but is not so mature that there is no humour left in it.

The text in rough:


The thought of festivals is never related to glamour when it comes to muddy clothes and greasy hair, but it can be!  Learn how to keep up your good looks whatever the weather…
 May sound silly but it is possible to forget!
· Ticket—no ticket, no festival!
· Camping gear; tent and its additional features: tent pegs etc, bedding, chairs.
· Money 
Making life easier
· Flag of some sort to attach to the top of your tent—trying to find your tent in a field full of them is a nightmare.
· Torch—saves tripping over tent pegs on a dash to the loo in the dark.
· Mobile phone (not an overly expensive one though!) —festival sites are massive and YOU WILL get lost at some point or another!
Products
· Insect repellent—Why let mosquitos ruin your weekend?
· Make-up—where would we be without this?!
· Dry Shampoo—an amazing product to keep that mop from becoming greasy!
· Facewipes/baby wipes—a quick and easy way to eliminate any mud.
· Tweezers— you’re bound to get a stray on those brows of yours.
· Chewing gum and/or mouthwash—keeping the breath fresh.
· Toiletries—Keep those pearly whites, white!
· Toilet roll—everybody knows how revolting those portaloos are so be prepared and do not get caught out!
· Anti-bacterial hand wash—after using those toilets, it is a MUST.
· Paracetamol—after all that loud music and drinking your head is bound to hurt!
Clothing
· Clean clothes for everyday and some extras for just incase!
· Warm clothing—it is still Britain you know!
· Wellies—it is guaranteed the festival you are attending will be muddy (if it is not, they can be worn as a fashion accessory).
· Sunglasses and straw hat—rain or shine, these are a must at festivals.
Consuming
· Food—preferably not chocolate or anything that melts!
· Oranges to keep up those vitamin C levels and fight back those dreaded spots.
· Plenty of water—becoming dehydrated is not glamorous.
 Before leaving home:
· Be sure to top up on some fake tan, as well as some on the face to prevent having to wear as much make-up.
· Don’t forget the suncream (fake tan is no protection to any extent)
· Paint your nails with a natural colour and add a top coat to protect them on your crazy weekend (be sure to take the polish with you for emergency reasons).
· Wax your legs (waxing means they stay hair-free the whole weekend).
· Put your sim card in an old phone (it would be a real downer to damage your     trendy mobile in the crowds).
Location: Pitching your tent in the correct place is vital..
· Set up camp close to one of the many taps around, (but not too close as you do not want to get flooded) so it is quick and easy to nip over and get a drink in the early morning—less chance of others seeing you.
· Fairly close to the toilets (again, not too close though as they could be smelly and rather busy during the day). It’s always handy to have a toilet nearby.
· Do not pitch your tent in an empty area—who knows who your neighbours could end up to be! Park yourself in between two tents of friendly people (they are always handy when you have forgotten something).
· Do not pitch your tent at the bottom of a hill—if it was to rain YOU WILL get      flooded.

Remember—Make friends! Always be nice to everyone around you, seeing as they are your neighbours for the weekend and your tent is not exactly the most secure place! 

Contents page final draft

I decided just one more change needed to be made to make the contents page look as professional as I could make it and to make it more seller friendly. I changed the text in small font at the bottom of the voucher from 'please see back of voucher' to 'check in store for terms and conditions' because the back of the voucher would be part of another page of the magazine so the terms and conditions would not be able to be included there. I also included some more small font; 'not included with any other offer or discount' and 'one coupon per visit' to make it look more professional and to prevent any confusion.
Third draft:

Contents page second draft

The first draft had a great deal of empty space so I decided to include an editors note which is conventional for a magazine contents page. I made the voucher slightly smaller and moved it to the left of the page to fit the editors note along the right side of it. I also added a red dotted line around the edge of the voucher with a symbol of some scissors to indicate that it was to be cut out to use it. I also changed the text on the voucher to make it suit the sellers more; I changed the 'colour of your choice' to 'range of colours' because they would not be able to give any colour a customer wanted, there would be a certain set of colours available. Also, I included 'Promotion valid while stocks last' because if the shop was to run out of the product the offer would end before the 31st May and they would be promising a customer something they cannot give. Furthermore, I included subheadings for the page numbers and titles to improve the look of the page by making it more organised and easier to navigate around. I also included some autoshapes of stars to fill some empty space and to make it look more girly. Finally, I cropped the main image so there was not any unnecessary space around the image.

Second draft:

Contents page first draft

Using the pencil plan, I created the first draft of the contents page on DTP. I kept the black background to make the text and images stand out. I also kept the fonts similar and the colour scheme consistent.

First draft:

Saturday, 1 January 2011

Front cover final draft

I noticed there was still room for improvement so created a third draft of the front cover. I decided that the guide should be renamed from the 'Ultimate female guide to festival survival' to the 'Ultimate girls' guide to festival survival' to create more of an alliteration effect and too make it sound more catching. Furthermore, I decided to link the tagline to the guide's title by changing it from 'Essentially for females' to 'Essential, for girls'. The price and date still seemed too large so I made these slightly smaller once again and moved the date so it is directly above the price so the page looks more organised. On the banner for advertising the guide there was a lot of empty space so I made the font of the line at the bottom smaller so it fitted into one line and included an autoshape of a star to make it look more girl orientated. Also, the advertisement in the bottom banner was not clear as to what the voucher was offering so I cut some of the text out and made it more to the point. Finally, I made the text in the puff more readable and so that it fitted with the rest of the fonts on the page. I also centred the '101' giving a clearer layout.

Third draft of front cover:

Front cover second draft

Looking at the front cover, some things needed to be changed to make it look more professional. Firstly, the date in the top right corner was too large as it is usually written in small font as it is not that important but still needs to be included. Also, the bird on the masthead did not look feminine enough; if a bird is included it should be a dove. However, I decided to delete the bird completely as I thought it looked more professional without. Furthermore, I disliked the tagline as it did not seem girly enough. Therefore, I decided to change it the other favourite chosen by my target audience. Additionally, the sell lines did not seem to have much organisation to them so I decided to give them headings and little one liner add ons so they made more sense. Also, the 'Recent Charts' sell line seemed a bit out of place so I changed the sell line and moved in up so it was included with the others. There was a gap down the top right of the image so to prevent this I moved the bar code and price down slightly and included a puff which is conventional in magazines. Finally, there needed to be red eye reduction in the main image.

The second draft of the front cover:

Pencil drafts of contents page and double page spread

I created pencil drafts of the contents page and double page spread to give myself an idea of the location of images and text. This will give me a rough plan to look at by hand when I come to actually creating the page on the computer.

I have designed the contents page with the page names and summary listed down the left of the page and half way down the right of the page overlapping the main image on the right. I have included the voucher in the contents page that is advertised on the front cover which subverts from usual conventions. However, it would make the audience want to read more of the magazine if they have received a voucher at the beginning because they feel as if they are being welcomed. To emphasise the guide to festival survival some more, I have included an image in the top left involving it.

Contents page pencil draft:



I have designed the double page spread so that the image is in the middle with the text columned down either side. It is conventional to have the audience reading from the top left, down the page, and finishing in the bottom right corner. Also, this is the option the majority of my target audience chose so I have taken into account their opinions to cater for their interests. Finally I have located the title along the top across the whole of the double page so there is no confusion as to what the audience is reading and it would be quick and eay to find in the magazine.

Double page spread pencil draft:



I have kept the colour scheme the same throughout all three pages as this is what the audience chose, and kept similar fonts to keep it consistent so it all looks like pages for the same magazine.

Front cover first draft

Having used the audience research to create my pencil drafts, I am now able to start creating the front cover on DTP. To begin with, I decided to have a black background to make the main image I had taken stand out more, therefore it needed to be edited to fit with this background.
The original image:

The edited image:

Once I had inserted the masthead and main image I began including the rest of the front cover's features around it. I overlapped text and images to make the page look busier and to prevent any empty spaces.

Front cover first draft:




Images

Knowing what my target audience would be interested in meant I could get images for the pages to suit their needs. Seeing as the festival survival guide was the most popular for the double page spread it means I need images including the props of tents, sunglasses, wellies, straw hat, and anything else involved with festivals.
These are some of the images I have taken for the guide:










On the front cover the model in conventionally made to look their best to sell the magazine because the audience would want to look that good. Also, having done the research, a large quantity of my audience chose that they wanted the prop in the main image to be headphones. I also noticed that it is typical for the front cover model to be making eye contact with the audience to create a welcoming relationship.Therefore, I needed to take a glammed-up image including headphones and eye contact. I used two models and took several photographs and chose the best image. 
These are some of the images I have taken for the front cover:








Once I had chosen the images I thought best suited the magazine genre and type, I cropped and edited them to fit the page.

Pencil draft of front cover

Having analysed my audience research, I made a plan of my front cover by hand. This way I would have a rough idea of where images and text will be located on the page when I come to creating it on the computer. I have decided to have the masthead in the top right because is where it is typically located and it is the first thing the audience will see so they know exactly what they are reading. They will not have to search around the page for the title of the magazine; saving time, and also, when it is stacked up on the shelf in a shop the title will be seen. I have conventionally located the sell lines down one side of the page, which is the left, with one main image in the middle. Also to advertise what in on the double page spread, I have included a banner with an image in about the bottom third of the page. A further banner is located along the bottom of the page to advertise a freebie (something the audience were interested in).